Top 3 Amazon FBA Issues & How to Fix Them
January 09, 2023

    Amazon FBA is a powerful all-in-one storefront and a boon to e-commerce sellers looking to tap into a captive shopping market accustomed to one-click checkouts and two-day shipping. It provides access to Amazon’s massive customer base and allows sellers to leverage its fulfillment and logistics network. However, Amazon FBA issues can arise, affecting everything from storage limits to unexpected fees.

    Amazon has become the dominant online marketplace, with over half of online shoppers starting their product searches on the platform. With such vast potential reach, it has become a critical sales channel for online retailers. Still, sellers must navigate the challenges that come with Amazon FBA issues to ensure long-term success.

    Amazon FBA Storage limits

    Sellers must be aware of quantity limits and regulations when sending inventory to Amazon’s fulfillment centers. Amazon monitors your inventory performance and adjusts your quantity limits accordingly. If you sell quickly, Amazon will allow you to send more products. Overstock or slow-selling inventory will result in fewer restocking quantities from Amazon. This is referred to as an Inventory Performance Index (IPI) score. It is based on the 12-month performance of four components: excess inventory, sell-through rate, stranded inventory, and in-stock inventory.

    Amazon sellers with low IPI scores may struggle to rank in search results. They can lose product positions to competitors and even have their Buy Box taken by other vendors. A low score may also remove their ability to offer Amazon Prime shipping, making shoppers less likely to buy their products

    Amazon has been taking a more aggressive approach toward seller performance. It announced that Inventory Performance Index (IPI) thresholds for Amazon FBA storage limits will be set to 400 effective January 1, 2022. This could be a major change for sellers who have reached this score before; if you have an IPI score of 400 or higher, you will get unlimited storage volume when you reach that point. Note that storage limits are based on volume, and restock limits are based on units. Your IPI score generally only affects storage limits.

    How to fix it:

    Amazon sellers face challenges with manual inventory management systems since they must constantly track quantity measures. A more effective solution is an algorithmically automated inventory management system. It enables sellers to check analytics and performance without manual calculations.

    According to Amazon, using such a system can help sellers secure higher storage limits in future quarters. These limits are based on sales volume, seasonal volume history, and IPI score. In 2022, Amazon will restrict inventory storage for sellers with an IPI score below 450. Vendors with a score of 450 or higher will enjoy unlimited storage for each type of inventory.

    Amazon announced new selection guidelines that help sellers add new selections into Fulfillment by Amazon or maintain healthy inventory levels. The New Selection Program could help accelerate new product sales with its expanded benefits on storage and ad costs. Restock Inventory recommendations help maximize selection eligible for 1-day delivery and Manage Inventory Health gives personalized recommendations on recovering value from aging and excess inventory.

    Managing FBA Inventory Limits Efficiently

    Several strategies you can employ to deal with restocking limits. For example, some sellers open cases with Amazon and ask for the limit to be raised. This can be successful but is unlikely only granted if there is a valid reason for an increase. One strategy is to liquidate stale inventory—items that haven’t sold as well as expected. This helps prevent reaching your restock limit.

    Additionally, you can remove stranded inventory, which includes items in stock without an active listing. Eliminating unfulfillable items, such as damaged units, and reducing excess inventory can also improve FBA management.

    Amazon-FBA-Fees

    Amazon Subscription & Amazon FBA Fees

    Amazon charges sellers a one-time fee of $39.99 to set up an Amazon seller account for ‘Professional Sellers’. This is a monthly payment regardless of the number of products and volume of sales. Sellers must also pay the referral fee—a commission that ranges from 6-45%, depending on the retail price and product category. The referral fee is bound by a ‘Minimum Referral Fee’, which sets the lower commission threshold in each category.

    Amazon’s fulfillment fees can be costly, depending on how quickly you want your inventory sold. The company charges $2 to $6.80 per cubic foot for picking, packing, and shipping—and additional storage fees for products that don’t sell quickly enough. 

    Ranking high in Amazon search results is becoming increasingly difficult without paid advertising. Around three out of every ten top results are promoted products for a given keyword or category.

    As a result, sellers must spend more on ads, adding to their regular promotion and marketing costs.

    How to fix it:

    Fees for fulfillment and storage can depend on the size and weight of your product. Your product dimensions are already on Amazon’s system, but they are not always accurate. If Amazon thinks your product is larger than it is, FBA fees will be higher. When you set up a new ASIN and send your product to an FBA warehouse, Amazon will scan the product using their Cubiscan system. They might re-scan your product from time to time to check if the size has changed.

    Reducing FBA Fees with Smart Optimization

    To avoid unexpected overcharges, check your product dimensions regularly, particularly if they have changed. Also, make sure you are aware of any changes to Amazon’s fee structure.

    Optimizing products with borderline sizes and weights can reduce fulfillment costs. Amazon charges based on product size within defined weight bands, so products just over 3 pounds but well under 4 pounds are charged a slightly lower fee than those between 4 and 10 pounds. If a product falls between two weight bands, it will be charged a higher rate for both.

    If your product slightly exceeds a weight or size band, you can optimize it to reduce fulfillment costs. Minimize space in the box or switch to thinner padding materials.

    You can also place accessories inside the product instead of separate compartments or require some user assembly to make the packaging more compact.

    Leveraging the FBA Small and Light Program for Cost Savings

    The FBA Small and Light program helps reduce fulfillment costs for small, lightweight products priced under $10. Enrolled products benefit from significantly lower FBA fees, making it ideal for low-cost items with thin profit margins.

    Eligible categories include office supplies, beauty products, electronics, and more. To qualify, a product must be new, measure 18 x 14 x 8 inches or less, weigh 3 pounds or less, and be priced at $10 or below.

    The product types below are not eligible. (Crushable products, such as potato chips and glass, are eligible as long as they are properly packaged.)

    Restricted products

    • FBA prohibited products
    • Adult products
    • Dangerous goods identification guide (hazmat)
    • Temperature-sensitive products (such as chocolates)

    In addition to consistent monitoring of fulfillment costs, your inventory and order management need to be more accurate. You may need to take time out of your day to update the inventory in Seller Central, as well as track orders and ship them out. You can fix this issue by using Inventory Management Software or investing in an app to automate your process. If you don’t invest time into fixing this issue, consequences may arise due to not being able to keep track of when items sell out. 

    These can result in missing profit opportunities on products that sold out before too long, losing customers due to not getting back to them quickly enough, and other issues associated with an unorganized Amazon FBA business model.

    Many sellers will opt for a shortcut and just pay Amazon to package and prep their items for sale. Besides incurring higher costs, the downsides also include longer waiting times to get your inventory listed, and the risk that it could be mixed with other sellers’ inventory. 

    Amazon’s fulfillment by Amazon (FBA) program has many requirements for sellers who use the service. These include inbound shipping, product packaging, barcode labeling, and more.

    Amazon uses storage fees, limits, and the IPI metric to encourage sellers to keep inventory levels low and ship orders quickly. You’ll pay exorbitant penalties if you treat Amazon fulfillment centers like personal storage units.

    FBA-Inventory-Management

    FBA Inventory Management

    Running a business on Amazon is challenging. Inventory management and supply chain management issues, including errors in product pricing and descriptions, can significantly impact your sales.

     Keep your emergency kit ready to prevent stock-outs and ensure a steady flow of sales; it’s essential to monitor your supply chain. You might get stuck with sub-par products and delayed deliveries if don’t research your suppliers diligently. It can be disastrous when your inventory isn’t selling, and you’re still paying storage costs. You lose the use of the capital tied up in slow-moving inventory and may also be penalized by Amazon by having your storage limits reduced or being charged long-term storage fees.

    Using keyword bids to acquire new customers and reducing your pricing in the short term are two solutions for overstocking inventory. One solution is to keep track of the potential issues affecting your inventory management and outsource the tasks if necessary.

    Building relationships with vendors and suppliers will help you prevent gaps in your manufacturing process. Having realistic lead times will help you avoid delays in shipping. Automation tools can be used to minimize uncertainties and human errors when setting timelines.

    Amazon FBA Inventory Forecast

    Amazon is imposing new storage limits on third-party sellers that store goods in US warehouses to meet consumer demand and avoid the holiday rush. Sellers with an Inventory Performance Index of less than 500 will be subjected to inventory storage limits from August 16 through December 31.

    If you have too much on-hand inventory, your IPI will decrease; if you don’t have enough on-hand inventory during peak demand, your IPI will also decrease. Make sure to keep an eye on IPI by tracking it in your Inventory Performance Dashboard. Consider Amazon’s recommendations for better management to avoid low inventory levels during peak periods and ensure that you don’t lose sales because of running out of stock.

    Amazon Storage Limits

    Amazon enforces inventory limits to encourage sellers to sell merchandise quickly. If you exceed your storage limit, Amazon won’t allow you to ship additional inventory to your fulfillment center until you’ve sold enough goods to free up space in your facility or increased your rate of sale enough to see an increase in that allotted storage space. If inventory exceeds the imposed storage limit, Amazon prohibits sellers from sending additional inventory to their fulfillment centers until they’ve sold enough merchandise to free up valuable space in their warehouse or boost the sales rate enough to see an improvement in the dedicated storage space. FBA business professional sellers are subjected to these unique storage thresholds. 

    Your Amazon FBA inventory limit depends on your performance and the type of inventory you sell. If your performance is top-notch, you can eschew storage limits entirely. Moreover, if you’re a professional seller with multiple years of experience, you won’t receive any Amazon FBA inventory limit at all because Amazon hasn’t gathered enough data about your brand to evaluate the type of limit to implement.

    There are things you can do to fix Amazon FBA problems.

    Amazon is a business, and like any other business, they want to make money. That’s why it’s important to be proactive in your Amazon FBA issues. Don’t wait for Amazon to fix your problems—this can take time and cost you sales. If you have an issue with your inventory, call or email customer service immediately so they can help fix it before more people buy from your listing (which could result in negative feedback). If someone has already purchased an item that was later returned, reach out to them directly, so they know what’s going on. And if there are too many returns coming back at one time, consider hiring a consultant who knows how Amazon handles inventory management, so you don’t lose profits due to too many returns being sent back at once.

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