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Amazon PPC Management Services

Smarter Ads. Stronger Sales.

Velocity Sellers runs Amazon PPC as part of a full-service Amazon account team. Sponsored Products, Sponsored Brands, Sponsored Display and DSP are managed against TACoS and organic rank, not ACOS alone, by the same people who manage your listings and inventory, so ad spend never props up a listing that should be fixed instead.

Amazon ad accounts actively managed
100 +
$ 2 M+
in annual PPC spend optimized
Verified Amazon Ads Partner & Sponsored Ads Accredited

PPC management, defined

What is Amazon PPC management?

Amazon PPC management is the ongoing structuring, bidding and optimization of paid campaigns inside Amazon Ads so that advertising spend produces profitable sales rather than unattributed clicks.

Velocity Sellers manages four campaign types: Sponsored Products, Sponsored Brands, Sponsored Display, and Amazon DSP for on- and off-Amazon programmatic reach. The work divides into campaign architecture, meaning how keywords, match types and product targets are grouped so performance stays readable, and ongoing optimization: bid adjustments, negative keyword additions, search-term harvesting and creative testing. Most underperforming accounts share one of three problems: single-campaign structures that make bid decisions impossible to isolate, no negative keyword discipline so broad match bleeds spend into irrelevant terms, or bids set to a target ACoS that ignores the product's actual contribution margin. A Velocity Sellers engagement starts with a PPC audit quantifying wasted spend, then rebuilds campaign structure before touching bids.

Why Amazon Advertising Is a Growth Engine

Visibility is the difference between selling and scaling. With the right Amazon advertising services, your products don’t just appear—they stand out. Velocity Sellers goes beyond standard campaign management, building data-driven PPC strategies that reduce wasted spend, increase ROI, and accelerate marketplace dominance.

What We Deliver:

Complete Amazon
Advertising Services

Amazon PPC Management Services

We design, launch, and optimize Amazon PPC strategies for Sponsored Products, Sponsored Brands, and Sponsored Display campaigns to maximize visibility and sales.

Amazon DSP Advertising

Reach shoppers on and off Amazon with programmatic ads that build awareness, retarget customers, and expand your audience.

Brand Stores & Sponsored Brands

Showcase your catalog with custom-built Amazon Brand Stores and branded ad campaigns that strengthen recognition and loyalty.

Keyword & Product Targeting

Use precision targeting to connect ads to the right customers at the right time—boosting conversions while cutting wasted clicks.

Advertising Audits & Optimization

Get an in-depth Amazon PPC audit to uncover wasted spend and hidden growth opportunities. We refine campaigns continuously with A/B testing and analytics-driven insights.

Best Amazon PPC Software & Reporting

We leverage top PPC tools to track, automate, and optimize campaigns, while providing transparent reports that highlight wins and areas to improve.

What's included in Amazon PPC management

Campaign architectureBy ASIN, match type and intent, rebuilt rather than inherited.
Keyword and ASIN targetingFrom Brand Analytics, search-term reports and competitor mapping.
Bid and budget managementDayparting and placement modifiers; negative keyword hygiene weekly.
Sponsored Brands and video creativeProduced in-house with the content team.
Sponsored Display and Amazon DSPRetargeting and new-to-brand reach when the catalog supports it.
Amazon Marketing Cloud reportingWhere the account qualifies.
Launch supportPaid traffic on target terms to prove conversion while Amazon SEO work takes hold.
One monthly reportACOS, TACoS, organic share, rank on target terms, new-to-brand orders.

Velocity Sellers Advantage

❌ Doing It Alone
✔️ With Velocity Sellers
Our Process:

How We Manage Amazon Advertising

Audit & Strategy Setup

Review current campaigns, targeting, and spend efficiency.

Campaign Structure & Launch

Build Sponsored Products, Sponsored Brands, Display, and DSP campaigns.

Ongoing Optimization

Adjust bids, refine targeting, and A/B test creatives.

Advanced Analytics

Track KPIs, attribution, and cross-channel performance.

Scaling & Expansion

Leverage DSP, Brand Stores, and international marketplaces for maximum growth.

Results

Griot's Garage car care products
Griot's Garage
+27%
growth Q1 2025
+18.8%
sales YoY
+15%
click-through rate

Advertising run alongside a full catalog and storefront rebuild.

Read the case study
Safe Catch tuna lifestyle photo
Safe Catch
+38%
sales YoY
18%
revenue from Subscribe & Save
Top 20
category rank

Paid and organic managed together for a packaged-seafood brand.

Read the case study

Pricing is scoped to ad spend and catalog size after your free Amazon audit.

Get your free Amazon audit

Trusted & Certified by Amazon

Velocity Sellers is an Amazon Ads Verified Partner with Sponsored Ads accreditation. Every campaign is run by a certified specialist, and account access is granted to a named user with Advertising permissions, never a shared login.

FAQ: Amazon Advertising Services

Q: What types of Amazon ads do you manage?

A: We manage all formats—Sponsored Products, Sponsored Brands, Sponsored Display, and DSP campaigns.

A: We run a detailed Amazon PPC audit, then optimize bids, targeting, and creative. As a result, our clients see higher ROI with reduced wasted spend.

 A: Absolutely. In addition to sales-driven campaigns, we create brand stores and run Sponsored Brands/DSP campaigns to strengthen your identity and customer loyalty.

Amazon Ads That Drive Revenue

Stop wasting ad spend. Let Velocity Sellers manage your Amazon advertising strategy for smarter campaigns, stronger growth, and measurable results.

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