Through innovative campaign management and marketplace optimization, full-service Amazon agencies can double your company’s revenue in months. However, many brands find it hard to reach this growth potential alone, as Amazon’s marketplace keeps evolving and growing more complex.
Effectively managing Amazon operations requires expertise across multiple areas. From advertising and product optimization to inventory control and business consulting, each element plays a vital role. Consequently, brands that choose to partner with specialized Amazon management services not only save the money they would otherwise spend on hiring and training internal teams, but they also gain immediate access to proven strategies. As a result, this approach delivers faster, more reliable growth in an increasingly competitive marketplace.
At Velocity Sellers, we fully understand these challenges because we face them alongside our clients every day. Through our detailed and strategic Amazon management approach, we’ve helped countless brands substantially increase their revenue. In this article, we’ll walk you through why investing in a full-service agency is a smart decision, highlight the specific services that deliver the most value, and explain how to choose the right partner to support your brand’s long-term success.
The True Cost of Amazon Management
Running your own Amazon seller account might seem budget-friendly at first, but sellers soon find out that the real costs go way beyond Amazon’s listed fees. You need to know these costs to decide if working with a full-service Amazon agency like Velocity Sellers makes sense.
Hidden expenses of DIY Amazon selling
Starting an Amazon business looks simple, but many fees can affect your profits. The standard referral fees range from 8-15% of the item’s price. Sellers also pay storage fees, refund charges, and media item closing fees of $1.80 per unit. The combined referral and fulfillment fees reach 35-40% of your selling price when you use Fulfillment by Amazon.
The monthly fee for professional sellers is $39.99, and inventory costs add up fast. Items stored over 12 months can cost you $22.50 each in long-term storage fees. Despite these expenses, all but one of these sellers chose to start their business with personal savings.
Time investment vs. financial returns
Amazon sellers see different results based on how much time they put in. Half of all sellers work less than 10 hours each week. Others put in more time – 16% spend 21-30 hours weekly, while some make it their full-time job.
Your Amazon store needs constant attention in several areas: listing optimization, keyword research, advertising, and customer service. Without the right know-how, daily tasks become inefficient and slow down your growth. Some sellers (22%) start making money within three months, while others take longer – 11% need 1-2 years to turn a profit.
Opportunity costs of learning Amazon’s ecosystem
The most important hidden cost comes from learning Amazon’s ever-changing platform. Each day spent making decisions instead of taking action could cost businesses $270,000 in missed opportunities for a $100 million revenue product.
Amazon’s seller ecosystem often changes with new policies, algorithms, and best practices. So, staying current takes time away from growing your brand and developing new products.Velocity Sellers takes care of these hidden costs with expert management.
Our team of specialists delivers results right away using proven strategies instead of letting you spend months learning the ropes. Our Amazon management services improve your operations from the start. This turns missed opportunities into growth while you focus on what you do best.
How Full-Service Amazon Agencies Drive ROI
A full-service Amazon agency delivers returns that are worth much more than their cost. Expert partners can turn your challenging Amazon expenses into a profitable revenue stream.
Accelerated growth through expert optimization
Expert agencies boost growth by applying their specialized knowledge to your Amazon presence. The results speak for themselves – one partner achieved a remarkable 630% increase in ad-attributed sales in just one quarter. Another client’s sales grew 80% within a year.
As a result, these numbers reflect careful listing, marketing, and operational tweaks. Likewise, Velocity Sellers applies tailored insights to drive consistent results.
Reduced advertising waste through strategic PPC management
PPC management turns every advertising dollar into maximum returns. Research shows that optimized campaigns can boost sales by up to 50% on average. Professional Amazon advertising agencies know how to target, refine keywords, and optimize bids – tasks that challenge most sellers.
While the best campaigns uncover profitable search terms, they also eliminate waste by cutting spend on irrelevant traffic. Meanwhile, Velocity Sellers’ advertising team continuously monitors performance metrics to ensure campaigns stay optimized as marketplace conditions evolve.
Inventory efficiency and cost savings
Smart inventory management, on the other hand, increases profits by improving cash flow and reducing storage costs. In addition, professional Amazon management services minimize excess inventory—especially items stored over 90 days—and help prevent costly stockouts that impact performance. Furthermore, automated systems maintain ideal stock levels using real-time data. At the same time, Velocity Sellers’ inventory experts apply advanced forecasting that aligns perfectly with seasonal demand shifts and active marketing campaigns.
Brand protection and long-term value creation
Full-service agencies build lasting brand value beyond just growing sales. Amazon spends over $1.20 billion yearly on brand protection, providing tools that agencies know how to use effectively. Agency experts can help you access programs like Transparency, which checks product authenticity and shows valuable supply chain data.
Moreover, Velocity Sellers focuses on strategies that balance quick wins with lasting brand value, ultimately creating benefits that extend far beyond Amazon.
Velocity Sellers, as your full-service Amazon agency, becomes a partner focused on maximizing returns across your entire Amazon business.
Key Services That Maximize Your Amazon Success
Marketplace dominance on Amazon requires specialized expertise in multiple areas. Professional full-service Amazon agencies provide vital services that change your business performance in several ways.
Strategic account management and planning
In addition, your dedicated account managers act as trusted advisors who help grow your business and boost sales. Specifically, the account management team at Velocity Sellers provides personalized guidance and takes on time-consuming tasks to streamline your operations.
They create strategic plans that tackle your specific business challenges. Their expertise shines when they prepare sellers for major shopping events like Prime Day and Black Friday. They also spot new program opportunities your competitors might overlook.
Data-driven advertising campaigns
Every successful Amazon business needs sophisticated advertising strategies backed by analytics. Amazon’s advertising platform makes use of purchase intent information with exceptional accuracy. They have access to data from about 87% of US adults. Advertising specialists at Velocity Sellers run informed campaigns that boost ad-attributed sales.
They find underperforming keywords and fine-tune targeting parameters. Their dayparting knowledge ensures ads run during peak conversion times instead of wasting budget in slow hours.
Optimized product listings and enhanced content
Product listings need strategic optimization to convert well. Simple A+ Content can increase sales by up to 8%. Well-implemented Premium A+ Content might boost sales by up to 20%. Velocity Sellers creates compelling listings with relevant keywords and clear, persuasive copy.
Their optimization process improves product visibility through Amazon’s A9 algorithm. Professional photography and strategic content placement help increase conversion rates.
Inventory forecasting and logistics support
Smart inventory management boosts profitability by avoiding stock-outs and high storage fees. Velocity Sellers uses advanced forecasting systems that consider seasonal changes, marketing initiatives, and supplier lead times. Their logistics experts help maintain optimal stock levels. They reduce storage costs and prevent expensive air shipments that cut into profits.
Choosing The Best Amazon Advertising Agency
Choosing the right Amazon advertising agency needs careful evaluation. Only 8% of agencies have earned Amazon’s advanced partner status. This status recognizes agencies that show product expertise and have helped advertisers grow their business.
Essential questions to ask potential agencies
You should ask these key questions before working with any Amazon marketing agencies to make sure they match your business needs:
- What is your experience with Amazon? A qualified consultant must have deep knowledge of Amazon’s policies and procedures.
- Can you share examples of successful clients? Look for case studies that show specific improvements in product rankings.
- What is your approach to Amazon’s advertising strategy? Their methods should match your brand’s goals.
- How do you communicate with clients? Success depends on clear communication and open reporting.
- What is your team structure? The team makeup shows how much expertise the agency has.
Red flags to watch for in agency partnerships
Stay away from agencies that make unrealistic promises. When an agency claims it can “guarantee page one results,” that’s a huge warning sign. Nobody has special access to Amazon’s algorithm. Watch out for agencies that:
- Give unclear answers about their methods and strategies
- Can’t showcase studies or client feedback
- Use one-size-fits-all solutions instead of custom strategies
- Unclear pricing that might lead to surprise costs
Why Velocity Sellers delivers superior results
Velocity Sellers leads other Amazon brand management agencies with over $1 billion in revenue. They employ more than 60 Amazon specialists. Their detailed approach helps brands multiply sales four times in under a year.
Of course, their results tell the story—their clients grew 250% in just one year while cutting advertising cost of sales (ACOS) by 12%. On top of that, another brand cut their ACOS to 9% and grew 450% over three years.
Velocity Sellers stands out by giving clients dedicated case managers who take care of the entire reimbursement process. They also offer customized reporting services that use your Amazon data to make smart business decisions.
Conclusion
Brands don’t deal very well with Amazon’s complex marketplace requirements that need expertise, time, and careful planning. The platform’s hidden costs and complexities make it harder for sellers to manage their business growth.
Velocity Sellers offers a proven solution with complete Amazon management services that deliver great results. Our success stories show how we help brands cut advertising costs and multiply sales in months. We take care of everything from account management to evidence-based ad campaigns. This lets you concentrate on your core business growth.
The right Amazon agency partnership goes beyond marketplace management. We help you realize your brand’s full potential through environmentally responsible growth. Velocity Sellers’ team brings expert knowledge, tested strategies, and dedicated support that bring measurable results to our clients.
Amazon’s marketplace keeps changing, and having an experienced partner becomes more valuable each day. Your Amazon business faces challenges with ad optimization, inventory control, and brand protection. Our all-encompassing approach turns these challenges into growth opportunities.
