With over $1B in revenue driven and 60+ employees with specialized knowledge of the Amazon ecosystem, we are the experts in this space.
Join us as Velocity Pete interviews ecommerce marketplace experts
on various topics that will help you boost your omnichannel marketplace management knowledge!
Our podcast dives into practical strategies, emerging trends, and behind-the-scenes stories that help sellers thrive across Amazon, Walmart, Shopify, TikTok Shop, and more.
0:00 – Intro to Topic & Guest
3:40 – Better Market Research in Consumer Behavior
5:35 – Consumer-Centric Approach in Marketing
17:11 – Understanding Buying Objections in Consumer Behavior
28:51 – Random Consumer Feedback and Truth Verification
35:02 – Enhancing Consumer Insights Through Scenarios
45:15 – Final Thoughts & Outro
0:00 – Intro to Topic & Guest
6:16 – Amazon E-Commerce Trends and Strategies
8:20 – Optimizing for Rufus on Amazon
19:52 – Maximizing Amazon Main Image Impact
29:30 – Amazon Keyword Optimization Strategies
35:44 – Future of AI in E-Commerce
43:30 – Influencer Marketing and E-Commerce Trends
53:20 – Final Thoughts & Outro
0:00 – Intro to Topic & Guest
5:13 – Omni-Channel Marketing Strategies With Ryan
9:13 – Cross-Channel Marketing Strategies for Brands
15:10 – Measuring Success in Omni-Channel Marketing
19:30 – Seasonal Events Impacting Marketing Strategies
31:11 – Using AMC Data for Amazon Marketing
40:55 – AI Applications in E-Commerce Marketing
50:21 – Predictive AI and Future Marketing Trends
53:57 – Expanding Marketing Strategies With AI
55:33 – Final Thoughts & Outro
0:00 – Intro to Topic & Guest
3:07 – Expanding Your Brand Across Marketplaces
11:11 – Navigating Profit Margins in E-Commerce
17:15 – E-Commerce Strategies for Big Retailers
27:21 – Diversifying E-Commerce Markets
35:15 – Maximizing Profit Margins on TikTok
49:38 – Expanding Brand Reach Through Marketplaces
56:23 – Final Thoughts & Outro
0:00 – Intro to Topic & Guest
2:42 – Managing Inventory Across Multiple Channels
11:45 -Enhancing Inventory Management With Data
18:19 – Future of AI in Inventory Management
26:57 – Optimizing Inventory Management for Success
32:20 – Outro & Final Thoughts
0:00 – Intro to Topics & Guest
4:05 – AI Implementation in E-Commerce
11:25 – Future of AI Output Optimization
19:45 – Integration and Adoption of AI
28:47 – Misconceptions and Reality of AI Integration
37:14 – AI Integration in Improving E-Commerce
44:38 – Future of AI in E-Commerce
50:54 – Final Thoughts & Outro
0:00 – Intro to Topics & Guest
2:46 – Importance of UGC in E-Commerce
13:45 – Capturing Sales Through Interactive Content
24:51 – Optimizing UGC for Different Platforms
32:38 – TikTok Shop’s Live Streaming Strategy & Future of TikTok and Amazon
43:19: – Outro & Final Thoughts
0:00 – Intro to Topic & Guests
3:10 – Serial Entrepreneurship and Freelancing Success
7:58 – Building a Hiring Process for Success
19:21 – Flexible Customer Service in Bookkeeping
27:36 – Building and Selling Successful Businesses
33:56 – E-Commerce Business Growth and Future
39:05 – Final Thoughts & Outro
0:00 – Intro to Guest & Topics
2:33 – AI Impact on Amazon Sales
11:00 – Amazon’s Cosmo Algorithm and Visual SEO
25:58 – AI Model Optimization Strategies for E-Commerce
31:24 – Seasonality and E-Commerce Sales Optimization
43:10 – Future of AI in E-Commerce
46:49 – Final Thoughts & Outro
0:00 – Intro to Topics & Guest
3:35 – Launching New Products on E-Commerce
12:17 – Effective DIY Prototyping for Product Development
19:12 – Mastering the Sourcing Process
30:41 – Planning Product Launch and Building Audience
37:05 – Maximizing Sales Through TikTok Shopping
48:39 – TikTok Shop Strategy Insights
54:05 – TikTok Shop Strategy and Future
1:03:15 – Final Thoughts & Outro
0:00 – Introduction to Amazon Problem-Solving
1:09 – Ula’s Journey in Amazon Management
4:07 – The Art of Solving Amazon Problems
6:06 – Common Account Issues Sellers Face
10:15 – Navigating Amazon Support Successfully
15:16 – Brand Name Changes and Flat Files
26:03 – European vs US Amazon Marketplace
31:14 – Final Advice: Persistence is Key
0:00 – Meet Nick: Agency Owner’s Journey
7:31 – The Reality Behind E-commerce Success
15:01 – Navigating Client Relationships
18:21 – Impact of Tariffs on Amazon Sellers
24:02 – Fee Changes and Profitability Strategies
30:36 – The Future: Brick & Mortar vs E-commerce
35:13 – TikTok, Amazon & Emerging Integrations
0:00 – Meet Shannon Curley: Queen of Rhode Island
5:15 – Brand as Your Reputation Across Platforms
9:30 – AI for Brand Building: Uses and Limitations
18:10 – Great Content Creates Meaningful Connections
23:20 – Omnichannel Strategy: Adapting to Each Platform
31:40 – How can Brands use AI to help them expand?
39:10 – Final Thoughts & Outro
0:00 – Podcast Introduction and Catching Up
4:02 – Carbon 6 Acquisition by SPS Commerce
6:08 – Importance of Omnichannel Strategy
10:58 – Target Partnership and Expansion
15:52 – Amazon Fee Increases and Tariff Impact
22:29 – Strategies for Sellers Facing Challenges
26:01 – AI Advancements and Future Trends
30:47 – Final Thoughts on Seller Success
0:00 – Intro to Topic & Guest
1:57 – What Exactly Is a Trademark?
4:25 – What’s the Benefit of Amazon Brand Registry?
9:17 – How do you Protect Beyond Just Your Brand Name?
13:35 – How Similar Is Too Similar?
20:39 – Can Descriptive Terms Be Trademarked?
31:49 – How do you Maintain your Trademark?
39:57 – Final Thoughts & Outro
0:00 – Introduction to Guest & Topics
3:20 – Understanding Rufus and AI Search Adoption
8:35 – How AI Search Differs From A9 Algorithm
14:15 – Optimizing Product Listings for AI Models
21:55 – How AI Enhances The Customer Journey
34:00 – Future of AI: Opportunities and Challenges
41:25 – E-Content’s AI Search Optimization Evolution
0:00 – Intro to Topic & Guest
1:45 – Inventory Management and Shipping Deadlines
6:27 – Pricing Strategies and Prime Exclusive Discounts
1:07 – Amazon’s New Fee Structure for Promotions
18:41 – Strategic Product Selection for Prime Day
24:01 – Flexible Planning and Pivot Strategies
29:10 – Final Thoughts & Outro
0:00 – Introduction to John Aspinall & Topic
4:47 – Content Issues: Products Outside Packaging
12:55 – Merchandising Strategy vs. Brand Focus
22:48 – Showing Product Value With Limited Space
33:56 – Drill Bit Example: Clarity Over Clutter
41:11 – Brand Loyalty and Quality Perception
44:32 – AI in Amazon Content Creation
49:14 – Key Takeaways & Final Thoughts
Most brands are so frustrated trying to master the complexity of Amazon in order to maximize their sales potential. That’s why we’ve created a full-service, management agency for Amazon that helps brands grow their sales. When your brand is monitored, protected, and positioned by our agency, your products will start ranking higher, customers will find you more easily, and your sales will increase quickly.
With over $1B in revenue driven and 60+ employees with specialized knowledge of the Amazon ecosystem, we are the experts in this space.
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