Velocity Sellers Podcast

Join us as Velocity Pete interviews these Amazon experts
on various topics that will help you boost your Amazon knowledge!

peter-sims-sales-executive-and-brand-evangelist-at-velocity-sellers

We are Velocity Sellers, a full-scale Amazon Agency!

Our Podcast features our talented and knowledgeable employees and guests, and of course our host, Velocity Pete. Join us as Velocity Pete interviews these Amazon experts on various topics that will help you boost your Amazon knowledge!

Elevate Your Data Utilization Game: Masterclass Tips From Kenton Snyder on How to Leverage Your Data

0:00 – Intro to Topic and Guests
4:05 – Intentwise and Leveraging Data for Amazon Success
11:30 – Improving Amazon Business With Data Tools
23:16 – Optimizing Strategies for Amazon Events
31:24 – Strategies for Amazon Prime Day Success
35:15 – Competing Sales Events Impacting E-Commerce

Underestimated Opportunities for Amazon Sellers: Special Guest Mike Begg Reveals Hidden Potential!

0:00 – Intro to Topics and Guest
2:50 – Expanding Into Amazon Mexico and Brazil
5:11 – Navigating Latin American Online Marketplaces
15:43 – Optimizing Expansion Into Latin America
28:13 – Navigating Tax and Legal Considerations
35:57 – Marketing in Latin America
45:02 – Expanding Into Latin American Marketplaces

E-Commerce Titans Battle! Special Guest Vincenzo Toscano Discusses the Amazon vs. Walmart Rivalry

0:00 – Intro to Topics and Guest
1:01 – E-Commerce Trends
7:00 – Future of Retail
18:27 – Walmart vs Amazon E-Commerce Strategy
22:28 – Marketplace Strategies and Market Share
35:33 – TikTok as a Marketing Tool
44:06 – Expansion of E-Commerce Platforms

Special Guest Corey D Brown: The Future of E-Commerce And Omni Channel Marketing

0:00 – Intro to Topics and Guest
4:10 – Expanding E-Commerce Brands Across Platforms
9:44 – Online Retail Platforms and Fulfillment
13:50 – E-Commerce Brands and Social Media Strategy
26:43 – Walmart and Amazon Rivalry and Strategy Differences
32:39 – Omni Channel Retail Integration Strategy
42:34 – Expanding Business Revenue Strategically
53:58 -The Future of E-Commerce

Special Guest John Aspinall: Unlock Data-Driven Success & See How PickFu Transforms Decision-Making

0:00 – Intro to Guests and and Topics
3:22 – Using PickFu for Amazon Sellers
14:01 – Product Strategy Pivot With PickFu
18:15 – Feedback and Insights With PickFu
28:31 – Amazon Reviews and Generation Gap
42:25 – Product Iteration and Consumer Feedback

Welcome to the Jungle! Trailblazing New E-commerce Research Methods with Jungle Scout Cobalt

0:00 – 1:20 – Intro to Topic and Guests (And Some Baseball Talk)
1:20 – 13:00 – What Has Happened to Trade Shows?
13:00 – 19:12 – Evolution of eTail in Retail
19:12 – 26:41 – Future of E-Commerce and AI Integration
26:41 – 37:47 – Amazon vs. Walmart eCommerce Competition
37:47 – 51:40 – Emerging Retail Trends and Technologies
51:40 – 54:39 – E-Commerce Trends and Strategies
54:39 – 58:49 – Final Thoughts and Outro (And a Discount to e-Tail!)

Unlocking Amazon Ads: Advanced PPC Software Insights with David Zimmerman

0:00 – Intro to Topics and Guest
2:13 – Comparing Amazon PPC Software Features
10:48 – Comparing Amazon Advertising Automation Software
21:45 – Future Impacts of AI on E-Commerce
28:13 – Program Comparison and Visuals on YouTube

Special Guest: Elizabeth Greene! Maximizing Margins and Ads in the Unpredictable Amazon Climate!

0:00 – 1:08 – Intro of Topics and Guests
1:08 – 9:23 – How These New Fees Will Affect Margins
9:23 – 23:50 – Is it a Margin Problem or an Ad problem?
23:50 – 29:49 – Lower Fees for Apparel: Competing with Shein
29:49 – 46:05 – New Advertising Features from Amazon
46:05 – 1:04:31 – Speculations for the Future of Advertising
1:04:31 – 1:07:51 – Final Thoughts and Outro

Maximizing Amazon Sales: Mastering Promotional Strategies and Coupon Optimization

0:00 – 0:45 – Intro to Guests and Topics
0:45 – 5:25 – What Kind of Deals Are On Amazon?
5:25 – 11:50 – What Deals Work Best for My Product?
11:50 – 18:18 – How Do I Set These Deals Up?|
18:18 – 30:04 – Tips and Tricks For the Different Deals!
30:04 – 34:08 – Final Thoughts and Outro

Mastering Trademark Law: Tips and Insights with Tiffany Donaldson

0:00 – Intro to Topic & Guest

1:57 – What Exactly Is a Trademark?

4:25 – What’s the Benefit of Amazon Brand Registry?

9:17 – How do you Protect Beyond Just Your Brand Name?

13:35 – How Similar Is Too Similar?

20:39 – Can Descriptive Terms Be Trademarked?

31:49 – How do you Maintain your Trademark?

39:57 – Final Thoughts & Outro

Amazon Rufus & GEO Optimization Tips with Max Sinclair

0:00 – Introduction to Guest & Topics
3:20 – Understanding Rufus and AI Search Adoption
8:35 – How AI Search Differs From A9 Algorithm
14:15
– Optimizing Product Listings for AI Models
21:55 – How AI Enhances The Customer Journey
34:00 – Future of AI: Opportunities and Challenges
41:25 – E-Content’s AI Search Optimization Evolution

Amazon Secrets: Shocking New Fees in 2025 & The Truth About Rufus!

0:00 – Intro to Guest & Topics

2:58 – Breakdown of New Fee Structure

8:23 – Impact on Seller Strategy

15:31 – Brand Visibility vs. Profitability

23:46 – How Sellers Process Deal Decisions

33:27 – Amazon’s Data Collection & Rufus Reality Check

40:30 – Final Thoughts & Outro

Prime Day Prep: How to Succeed and Maximize Sales This Holiday

0:00 – Intro to Topic & Guest

1:45 – Inventory Management and Shipping Deadlines

6:27 – Pricing Strategies and Prime Exclusive Discounts

1:07 – Amazon’s New Fee Structure for Promotions

18:41 – Strategic Product Selection for Prime Day

24:01 – Flexible Planning and Pivot Strategies

29:10 – Final Thoughts & Outro

Shopify Success: Dan Robertson's Expert Tips to Start and Scale

0:00 – Intro to Topic & Guest
3:33 – Setting Up Your Shopify Store
6:03 – Common Mistakes & Traffic Strategies
11:39 – Integrating Amazon with Shopify
19:11 – Omnichannel Audience Tracking
28:06 – AI and Generative Engine Optimization
38:40 – Key Takeaways for Shopify Success

Amazon Solution Provider Portal: Impact on 3P Providers w/James Dee

0:00 – Intro to Topic & Guest

2:20 – Why Amazon Is Implementing This Change

5:10 – Step-by-Step Registration Process

8:45 – Timeline and Implementation Deadlines

13:00 – Impact on Freelancers and Agencies

17:40 – Benefits and Security Implications

19:55 – Final Thoughts & Outro

Amazon Optimization: Pro Tips from Content Expert John Aspinall

0:00 – Introduction to John Aspinall & Topic
4:47 – Content Issues: Products Outside Packaging
12:55 – Merchandising Strategy vs. Brand Focus
22:48 – Showing Product Value With Limited Space
33:56 – Drill Bit Example: Clarity Over Clutter
41:11 – Brand Loyalty and Quality Perception
44:32 – AI in Amazon Content Creation
49:14 – Key Takeaways & Final Thoughts

How to Manage & Scale Multiple Ad Accounts with Sean Kinney

0:00 – Intro to Topic & Guest
3:12 – Overview of Sean Kinney’s experience
7:51 – Noticing Trends into 2025
15:21 – Managing the big promotional holidays
20:51 – Are you measuring PPC success correctly?
30:03 – Final Thoughts and Outro

Quinn Karp: Winning the Battle of Amazon & E-Commerce Growth

0:00 – Intro to Topic & Guest
2:32 – Quinn’s Journey into Amazon Expertise
19:21 – Insights from Working with Major Brands
32:54 – Final Thoughts & Outro

Jess Wright: Boost Brand Protection & Image on Amazon & Beyond

0:00 – Intro to Topic & Guest

3:14 – Protecting Brand Image on Amazon

9:34 – Importance of Brand Registry on Amazon

14:33 – Building Brand Loyalty on Amazon

21:00 – Navigating Amazon’s Policy Updates and Challenges

32:38 – Managing Negative Reviews on Amazon

40:33 – Expanding Brand Protection on Multiple Platforms

53:14 – Future Trends in Brand Protection

1:00:23 – Final Thoughts & Outro

Dan Deighton: Grow Sales Organically & Master Amazon’s Algorithm

0:00 – Intro to Topic and Guest

3:06 – Organic Sales Strategies on Amazon

12:30 – Amazon Main Image and Rufus Optimization

17:26 – Strategies for Off-Amazon Success

31:37 – Amazon Fulfillment and Sales Strategies

35:20 – Final Thoughts & Outro

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