Velocity Sellers Podcast

Join us as Velocity Pete interviews these Amazon experts
on various topics that will help you boost your Amazon knowledge!

peter-sims-sales-executive-and-brand-evangelist-at-velocity-sellers

We are Velocity Sellers, a Full-Scale Omnichannel Marketplace Management Agency!

Our Podcast features our talented and knowledgeable employees and guests, and of course our host, Velocity Pete. Join us as Velocity Pete interviews these various marketplace experts on various topics that will help you boost your omnichannel marketplace management knowledge!

Closing in on Prime Day: James & Eric’s Guide to Big Wins!

0:00 – Intro to Guests & Topic

0:59 – Prime Day 2025: Four Days of Deals

5:42 – Navigating the Extended Format

10:54 – Strategic Discounting Approaches

15:19 – Cross-Marketplace Competition

21:03 – Optimizing Inventory and Margins

27:09 – Listing Optimization for Peak Performance

Grow Your TikTok Shop in 2025 with Neil Tanna’s Advice - Velocity Seller's Podcast

0:00 – Introduction to Neil Tanna

1:30 – Neil’s Journey Through CPG to TikTok

4:20 – How Big Brands Adapt to TikTok

9:19 – TikTok Shop and Amazon Partnership

14:22 – Building Community Before Commerce

19:00 – Live Commerce and Super Brand Days

23:15 – Search Ads and AI on TikTok

29:50 – Future of Brand Marketing with AI

33:50 – Key Advice for TikTok Success

Closing in on Prime Day: James & Eric’s Guide to Big Wins!

0:00 – Intro to Guests & Topic

0:59 – Prime Day 2025: Four Days of Deals

5:42 – Navigating the Extended Format

10:54 – Strategic Discounting Approaches

15:19 – Cross-Marketplace Competition

21:03 – Optimizing Inventory and Margins

27:09 – Listing Optimization for Peak Performance

Amazon Seller Problems? Ula Stepancic Shares Expert Fixes

0:00 – Introduction to Amazon Problem-Solving

1:09 – Ula’s Journey in Amazon Management

4:07 – The Art of Solving Amazon Problems

6:06 – Common Account Issues Sellers Face

10:15 – Navigating Amazon Support Successfully

15:16 – Brand Name Changes and Flat Files

26:03 – European vs US Amazon Marketplace

31:14 – Final Advice: Persistence is Key

Nick Yorgason on E-Commerce Growth, Controversy & Big Moves

0:00 – Meet Nick: Agency Owner’s Journey

7:31 – The Reality Behind E-commerce Success

15:01 – Navigating Client Relationships

18:21 – Impact of Tariffs on Amazon Sellers

24:02 – Fee Changes and Profitability Strategies

30:36 – The Future: Brick & Mortar vs E-commerce

35:13 – TikTok, Amazon & Emerging Integrations

Boost Your Brand: Omni-Channel Expansion Tips with Shannon Curley

0:00 – Meet Shannon Curley: Queen of Rhode Island

5:15 – Brand as Your Reputation Across Platforms

9:30 – AI for Brand Building: Uses and Limitations

18:10 – Great Content Creates Meaningful Connections

23:20 – Omnichannel Strategy: Adapting to Each Platform

31:40 – How can Brands use AI to help them expand?

39:10 – Final Thoughts & Outro

AI Innovations & What's Next from Carbon6 with Jordyn Levine

0:00 – Podcast Introduction and Catching Up

4:02 – Carbon 6 Acquisition by SPS Commerce

6:08 – Importance of Omnichannel Strategy

10:58 – Target Partnership and Expansion

15:52 – Amazon Fee Increases and Tariff Impact

22:29 – Strategies for Sellers Facing Challenges

26:01 – AI Advancements and Future Trends

30:47 – Final Thoughts on Seller Success

Mastering Trademark Law: Tips and Insights with Tiffany Donaldson

0:00 – Intro to Topic & Guest

1:57 – What Exactly Is a Trademark?

4:25 – What’s the Benefit of Amazon Brand Registry?

9:17 – How do you Protect Beyond Just Your Brand Name?

13:35 – How Similar Is Too Similar?

20:39 – Can Descriptive Terms Be Trademarked?

31:49 – How do you Maintain your Trademark?

39:57 – Final Thoughts & Outro

Amazon Rufus & GEO Optimization Tips with Max Sinclair

0:00 – Introduction to Guest & Topics
3:20 – Understanding Rufus and AI Search Adoption
8:35 – How AI Search Differs From A9 Algorithm
14:15
– Optimizing Product Listings for AI Models
21:55 – How AI Enhances The Customer Journey
34:00 – Future of AI: Opportunities and Challenges
41:25 – E-Content’s AI Search Optimization Evolution

Closing in on Prime Day: James & Eric’s Guide to Big Wins!

0:00 – Intro to Guests & Topic

0:59 – Prime Day 2025: Four Days of Deals

5:42 – Navigating the Extended Format

10:54 – Strategic Discounting Approaches

15:19 – Cross-Marketplace Competition

21:03 – Optimizing Inventory and Margins

27:09 – Listing Optimization for Peak Performance

Grow Your TikTok Shop in 2025 with Neil Tanna’s Advice - Velocity Seller's Podcast

0:00 – Introduction to Neil Tanna

1:30 – Neil’s Journey Through CPG to TikTok

4:20 – How Big Brands Adapt to TikTok

9:19 – TikTok Shop and Amazon Partnership

14:22 – Building Community Before Commerce

19:00 – Live Commerce and Super Brand Days

23:15 – Search Ads and AI on TikTok

29:50 – Future of Brand Marketing with AI

33:50 – Key Advice for TikTok Success

Closing in on Prime Day: James & Eric’s Guide to Big Wins!

0:00 – Intro to Guests & Topic

0:59 – Prime Day 2025: Four Days of Deals

5:42 – Navigating the Extended Format

10:54 – Strategic Discounting Approaches

15:19 – Cross-Marketplace Competition

21:03 – Optimizing Inventory and Margins

27:09 – Listing Optimization for Peak Performance

Amazon Seller Problems? Ula Stepancic Shares Expert Fixes

0:00 – Introduction to Amazon Problem-Solving

1:09 – Ula’s Journey in Amazon Management

4:07 – The Art of Solving Amazon Problems

6:06 – Common Account Issues Sellers Face

10:15 – Navigating Amazon Support Successfully

15:16 – Brand Name Changes and Flat Files

26:03 – European vs US Amazon Marketplace

31:14 – Final Advice: Persistence is Key

Nick Yorgason on E-Commerce Growth, Controversy & Big Moves

0:00 – Meet Nick: Agency Owner’s Journey

7:31 – The Reality Behind E-commerce Success

15:01 – Navigating Client Relationships

18:21 – Impact of Tariffs on Amazon Sellers

24:02 – Fee Changes and Profitability Strategies

30:36 – The Future: Brick & Mortar vs E-commerce

35:13 – TikTok, Amazon & Emerging Integrations

Boost Your Brand: Omni-Channel Expansion Tips with Shannon Curley

0:00 – Meet Shannon Curley: Queen of Rhode Island

5:15 – Brand as Your Reputation Across Platforms

9:30 – AI for Brand Building: Uses and Limitations

18:10 – Great Content Creates Meaningful Connections

23:20 – Omnichannel Strategy: Adapting to Each Platform

31:40 – How can Brands use AI to help them expand?

39:10 – Final Thoughts & Outro

AI Innovations & What's Next from Carbon6 with Jordyn Levine

0:00 – Podcast Introduction and Catching Up

4:02 – Carbon 6 Acquisition by SPS Commerce

6:08 – Importance of Omnichannel Strategy

10:58 – Target Partnership and Expansion

15:52 – Amazon Fee Increases and Tariff Impact

22:29 – Strategies for Sellers Facing Challenges

26:01 – AI Advancements and Future Trends

30:47 – Final Thoughts on Seller Success

Mastering Trademark Law: Tips and Insights with Tiffany Donaldson

0:00 – Intro to Topic & Guest

1:57 – What Exactly Is a Trademark?

4:25 – What’s the Benefit of Amazon Brand Registry?

9:17 – How do you Protect Beyond Just Your Brand Name?

13:35 – How Similar Is Too Similar?

20:39 – Can Descriptive Terms Be Trademarked?

31:49 – How do you Maintain your Trademark?

39:57 – Final Thoughts & Outro

Amazon Rufus & GEO Optimization Tips with Max Sinclair

0:00 – Introduction to Guest & Topics
3:20 – Understanding Rufus and AI Search Adoption
8:35 – How AI Search Differs From A9 Algorithm
14:15
– Optimizing Product Listings for AI Models
21:55 – How AI Enhances The Customer Journey
34:00 – Future of AI: Opportunities and Challenges
41:25 – E-Content’s AI Search Optimization Evolution

Amazon Secrets: Shocking New Fees in 2025 & The Truth About Rufus!

0:00 – Intro to Guest & Topics

2:58 – Breakdown of New Fee Structure

8:23 – Impact on Seller Strategy

15:31 – Brand Visibility vs. Profitability

23:46 – How Sellers Process Deal Decisions

33:27 – Amazon’s Data Collection & Rufus Reality Check

40:30 – Final Thoughts & Outro

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